FLOC (For Love of Children)

For Love of Children (FLOC) provides out-of-classroom educational services to DC’s under-resourced youth to help students succeed from second grade to college. FLOC came to Jade to help improve their marketing strategies to attract volunteers, donors, and families in need. Jade built FLOC a solid marketing plan including customized training for staff, developing ideas for year-long programming, creating new marketing materials, and creating a new style guide for all communications. This equipped FLOC to use their existing staff and resources to increase growth on social and participation in programs.